Instagram CRM

Turn Instagram Engagement into Leads

Every commenter, DM, and file visitor is saved in Xreply's built-in lead list automatically. Tag them, track them, DM them, and download them — without ever leaving the dashboard.

No credit card required · 200 free DMs

Why an Instagram lead list wins

The moment someone comments is the moment they're interested. An Instagram lead list saves that interest while it's hot — with where it came from, full history, and one-click DM reply built in.

Automatic lead saving

Every comment, DM, and file visit becomes a lead automatically — with where it came from, which account, and when. No typing by hand, no missed follow-ups.

Stages that match your sales

Move leads through new, interested, qualified, customer, and lost — and filter the list by stage, source, or account.

Tags for any group

Tag leads any way you like — "price inquiry", "collab", "warm", "listing". Filter and download by tag in one click.

Notes & full history

Attach notes to any lead and see everything: comments, DMs sent and received, file opens, and downloads.

Reply by DM from the lead list

Send a direct DM to any lead from their connected Instagram account — with the chat history right beside the lead.

Download anytime

Download your entire lead list for your email tool or spreadsheet. Your data is always yours.

How it works

Set up in minutes. Turn every comment into a conversation — automatically.

01

Connect your Instagram

Link your Business or Creator account with Instagram login. Secure login — no password, no robot browsers.

02

Create a rule

Pick trigger words like "price", "link" or "book", then write the DM message you want sent to matching commenters.

03

Go live & collect leads

We send the DM within seconds of each matching comment — 24/7, even while you sleep. Watch the replies roll in.

Get Started Free

No credit card required

The simplest way to auto-DM commenters

Every comment is a lead. Xreply turns new comments on your Reels and Posts into private conversations — automatically, through Instagram's official system.

How Xreply keeps your account safe

Automation should never put your account at risk. Xreply is built on Instagram's official system so your account stays safe.

Instagram-approved only

No passwords, no robot browsers, no data stealing. You connect with Instagram login and every DM goes through Instagram's official system.

Safe sending speed

DMs go out at a safe speed automatically — so your auto-replies run smoothly without getting flagged as spam.

Short, personal messages

Short, personal, 2–3 line messages work best and follow Instagram's rules. You control exactly what gets sent, on your schedule.

Frequently Asked Questions

What is an Instagram CRM?

An Instagram CRM is a lead list that collects everyone who engages with your account — commenters, incoming DMs, and locked-file visitors — into one searchable place. Xreply's lead list adds lead stages, tags, notes, a full history, and downloads on top of automatic saving.

How does Xreply capture leads automatically?

When someone comments on your Reels or Posts, DMs your account, or opens a locked file, Xreply creates a lead automatically. No typing anything by hand — every chat lands in the lead list with where it came from and when.

Can I send a DM to a lead from the lead list?

Yes. Each lead has a message card that sends a direct DM from the connected Instagram account it came from, with incoming and outgoing chat history shown in the conversation.

Can I export my Instagram leads?

Yes. The leads tab has a one-click download so you can move your list into your email tool or spreadsheet whenever you need.

Is a lead list included in every plan?

Yes. Lead saving and the lead list are included on every plan, including the free tier. Higher plans add more Instagram accounts and DM volume.

How is an Instagram CRM different from a general CRM?

A general sales tracker needs typing by hand or extra helper tools. An Instagram lead list saves leads from Instagram directly — with where each lead came from, a full history, and the ability to reply by DM without leaving the dashboard.

Your Instagram followers, organized

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